HONG KONG, 9 October 2013 – OKAY.com today announced it had raised approximately HK$10M / US$1.3M from private investors and investment institutions. The investors comprise of industry leaders in venture capital, investment banking, fund management, consumer data analytics, real estate and a European institutional investment company focusing on Asian early-stage ventures in the digital media and online consumer sectors.
Joshua Han Miller, OKAY.com CEO, commented: “We’re doing very exciting things to provide a new way of doing business for thousands of real estate agents in Hong Kong and China, and the millions of consumers they serve. I’m of course thrilled to be adding these esteemed investors to our bench. They bring tremendous strategic value to our future operations, and they see the enormous potential of our business proposition. The knowledge and capital enables us to move faster in our development in bringing cutting edge tools to an industry that currently lacks both transparency and technology.”
Use of proceeds is to fund technology development, operational growth and marketing.
OKAY.com is a disruptive technology platform for the real estate brokerage industry. Its aim is to provide property agents with a superior platform from which to conduct business, and change the business model and incentive structure of an agency to gather comprehensive information from agents and the market, and bring more transparency to the industry as a whole. Its current operations are in Hong Kong with plans to open in China and other markets across Asia in the near future.